The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your Customers

The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your Customers

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"This excellent book makes it quite clear that your business has to focus on customer experience for 21st-century business success. It's more than refreshing to read the multiple case studies and well thought out approach and to hear the experienced voices of these authors. You've spent way too much time reading this endorsement. Read the book instead. It's so worth it."

-Paul Greenberg, author of CRM at the Speed of Light

"To differentiate yourself and delight your… (plus)

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Fiche Livre  


Editeur: McGraw-Hill (29 juillet 2011)

Format: EPUB

Nombre de pages: 320 pages

Taille du fichier: 2,73 Mo

Protection: DRM

Langue: Anglais


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