Content Everywhere: Strategy and Structure for Future-Ready Content

Content Everywhere: Strategy and Structure for Future-Ready Content

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Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.

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Fiche Livre  


Editeur: Rosenfeld Media (12 décembre 2012)

Format: EPUB

Nombre de pages: 240 pages

Taille du fichier: 9,58 Mo

Protection: Sans DRM

Langue: Anglais


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